Every two to four years we have the same conversations around the water cooler or social media about the International Olympic Committee’s (IOC’s) deplorable decisions and the horrific NBC coverage of the Olympics. Despite hoping for better viewership this year compared to four years ago, NBC saw a 35 percent drop in viewership of the opening ceremony and a 20 percent drop in overall viewership after that. The online streaming number are not making up for that, either:
NBC's Rio streaming #'s sound impressive, but the big surprise is how small they are vs. TV https://t.co/hYGboboYgg pic.twitter.com/0wJaDR93tR
— Brian Stelter (@brianstelter) August 12, 2016
We can solve the core reoccurring problems with the Olympics in just a few easy steps. Sure, it would be different. But it would also be much better.
1. Location, Location, Location
One of the most annoying things about the otherwise joyful Olympics is the deplorable conditions in host...